Code Ownership in iGaming: What Enabling Really Means

Sarah McLean, Chief Commercial Officer at Pretty Technical, representing code ownership in iGaming.

By Sarah McLean, Chief Commercial Officer, Pretty Technical At Pretty Technical, we talk a lot about enabling businesses to own their own destiny by owning their own technology. But what does enabling really mean? It’s not just about selling someone a piece of software. It’s about making ownership possible; commercially, operationally and strategically. Owning Your […]

Hiro: The Content Platform Built for the Way the Industry Actually Works

Tom Squirrell, Chief Product Officer at Pretty Technical, discussing Hiro, the casino content management aggregator.

By Tom Squirrell, Chief Product Officer, Pretty Technical Setting the Scene If you’ve ever managed casino content across multiple brands, markets and partners, you’ll know how messy it gets. Every jurisdiction has its own rules. Every partner has its own quirks. Before long you’re managing 50 different versions of the same thing and spending more […]